Meta tag <meta> is the complete description (Meta
description, keywords, robots,and author information etc.) of your site
that communicate with search engine robots and inform them about your web pages
and site structure. Since, it is metadata therefore, it does not appear on your
webpage but it perform their function well in search engine index and SEO. Meta
information is very important about SEO (search engine optimization) point of
view. Ignore of Meta elements means ignore of some necessary SEO that result in
low traffic on your site and problems for search engines to index your web
pages and other uncompleted information may have effects. It is supported by
all major search engines and is placed between head tag of your HTML.
Add meat tags in blogger template:
Important meta elements inside the meta tag:
Meta title:
<META NAME="Title"
CONTENT="………………………………………………………………….">
Meta title is like the HTML tag but on can use it with the
combination in description, keyword and other meta tags. Attractive and
relevant phrase that is most important will be written in this meta title tag.
The maximum character recommended for this tag are 100 characters.
Meta description:
<meta name="description"
content="…………………………………………………………………………">
Meta description is the overall description of your
website/blog within the limit of 150 words. You cannot exceed this limit
because it is general format of meta description.
Meta keyword:
<meta name="keywords"
content="…………………………………………………………………………">
Meta keyword tag allow you to add important keywords (use
Google keyword tool) related to your blog content (niche). Although, Google no
longer uses this tag but other search engines like Bing and yahoo use this tag.
Add up to 20 most important keywords relevant to your website niche.
Meta Author:
<meta name="author"
content="…………………………………………………………………………….">
The name of author (webmaster) will be written in meta
author tag. It does not necessary but it helps to online recognition.
Meta name robots:
<meta name="robots" content="……………………………………………………………………………">
Meta name robot communicate with search spider and inform
spider about website index preferences i.e. whether you want to index only a
single web page or complete website. You will write your choices and search
engine spider will act accordingly. You may write ‘index’ ‘all’ and ‘follow’
etc.
There are some other meta tags that you can use to inform
search engines like geo.placename, rating, language and revisit-after. Some of
these meta tags are not used by the Google but other search engines like yahoo
and Bing use them.
How to add meta tags in blogger.
it is important to add meta tags in blogger because it has a
valuable impacts on your SEO compaign. some blogger templates have built in
meta tags but some have not. So, if your blogger template have not meta tags
then follow the below steps,
First step is to login to your blogger
dashboard.
Second step:
Scroll to template and click on it.
Now click on edit HTML and Add the below meta tags with
in <head></head> usually place it on the top part of head tag under
<head>. sample is given below.
<meta name="title" content="page title here"><meta content='Your Blog Description here!' name='description'/><meta content='Your Keywords here!' name='keywords'/><meta content='Author Name here!' name='Author'/><meta content='Author Email Address here!' name='Email'/><meta content='document' name='resource-type'/><meta content='all' name='audience'/><meta content='general' name='rating'/><meta content='all' name='robots'/><meta content='id' name='language'/><meta content='index, follow' name='robots'/><meta content='id' name='geo.country'/><meta content='Pakistan' name='geo.placename'/><meta content='global' name='distribution'/>
<meta content='1 days' name='revisit-after'/>
Fill the required information and you are successfully done!
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